Insights
Notes from the work.
What things cost, how long they take and what the law says. Written for the people paying for the work, not for other developers.
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AI agents for small business: what they can safely do
What an AI agent is, which jobs it can safely take on in a small business, and the points where a person still has to approve what it does.
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What website maintenance covers, and what it does not
What a monthly website maintenance agreement normally includes, what sits outside it, and the questions to ask before you sign one.
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What a fractional CTO does, and when you need one
What a fractional CTO actually does for a small company, the signs that you need one, and what to expect from the first few weeks.
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Moving an online shop without losing your SEO
A checklist for moving an online shop to a new platform: URL mapping, permanent redirects, structured data, and what to watch after launch.
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What decides what a website costs
No price list here. Just the things that actually move the cost of a website, and how to read a quote so you know what you are paying for.
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How long a custom platform takes, and how to shorten it
What really decides how long custom software takes to build, and the honest ways to get a working first version in front of your team sooner.
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SEO for a brand new website: the first few months
What to do for SEO in the first months of a new website, what to expect, and why anyone promising quick first-page rankings is guessing at best.
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Automate before you hire: what a machine should do
How to spot the work in your business worth automating before you hire another person, and where a human should stay in the loop no matter what.
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The European Accessibility Act and your website
A plain-language look at what the European Accessibility Act means for websites and online shops selling to EU consumers. General information only.